(TRI-CITIES) December 10, 2021 — Your local business community would love for you to ‘Tri-Local’, and the campaign has now received a federal funding boost to help spread the word.
The Tri-Cities Chamber of Commerce has received a $50,700 grant from Shop Local BC, supported by the Government of Canada’s Strategic Activities Program, delivered through the BC Chamber of Commerce.
Local partners include the Austin Heights Business Improvement Association, Downtown Port Coquitlam
Business Improvement Association, Port Moody & Co, the Tri-City News, and the three city governments.
“Tri-cities communities have embraced shopping local throughout the pandemic, and we want this to grow through the holiday shopping season and into 2022,” said Leslie Courchesne, CEO of the Tri-Cities Chamber. “We are thrilled to receive this funding for the Tri-Local campaign to support local businesses and chamber members.”
“This funding will raise awareness and bring much-needed increased exposure to our local businesses, now through March,” said Jennifer McKinnon, Executive Director, Downtown Port Coquitlam BIA. “The collaboration between the project partners is set to reap the rewards of this enhanced funding. We are proud to be part of it.”
The funding will support an educational marketing campaign with increased advertising, signage, social media, feature stories, and even eco-friendly swag. The chamber also plans to collaborate with businesses on special offers throughout the campaign.
“The Tri-Local campaign will show consumers first-hand how their support of local businesses goes beyond storefronts and into the community as a whole,” said Christina Brown, Programs Coordinator with the Tri-Cities Chamber. “By seeing how their money is making a difference, it will encourage people to continue supporting the Tri-Cities and keep their money local.”
For every $100 spent at a local business, $63 is reinvested into the community, having a significant positive impact on economic recovery.
Since 1971, the Tri-Cities Chamber of Commerce has been the largest business association serving Coquitlam, Port Coquitlam, Port Moody, Anmore, and Belcarra, now representing 800+ businesses from every sector. The Chamber works to foster economic development, provide connections and benefits, and influence public policy at all levels of government to ensure strong business and strong community. The Tri-Cities Chamber is an active member of the BC and Canadian Chambers of Commerce.
For more information, contact:
Leslie Courchesne, Chief Executive Officer
Tri-Cities Chamber of Commerce